August 14th, 2025 | by Keaton Smith
For months and months, we’ve had a super steady stream of requests for one thing: bring back Metallic Purple.
We launched this color on Black Friday 2024 as a nod to the anodized look so many cyclists love. It sold out completely in 3 days, so much faster than we could have ever predicted! It was clear that you all loved it!!
Some of our favorite comments of your first impressions:
For months and months, we’ve had a super steady stream of requests for one thing: bring back Metallic Purple.
We launched this color on Black Friday 2024 as a nod to the anodized look so many cyclists love. It sold out completely in 3 days, so much faster than we could have ever predicted! It was clear that you all loved it!!
Some of our favorite comments of your first impressions:
“Wow wow wow this color stopped me in my tracks!!! ⛔”
“Purple is da bomb 💣 and would look 🔥 on all my bikes 🤗”
“WANT! 💜🦄👾🍇”
“Wow wow wow this color stopped me in my tracks!!! ⛔”
“Purple is da bomb 💣 and would look 🔥 on all my bikes 🤗”
“WANT! 💜🦄👾🍇”
It became clear quickly that we’d have to make more after reading all your amazing notes.
It became clear quickly that we’d have to make more after reading all your amazing notes.
“But what if, you did one more run 😏”
“I was wondering when you would bring back the metallic purple water bottles that you had earlier this winter. I wanted to buy one or two for my wife, but I didn’t realize how limited the supply was and missed out.”
“I recently found out about your products and wanted to know if you had any plans on bringing back the Metallic Purple bling bottle. Purple is one of my favorite colors and I hate that I missed the original run!”
“We can’t wait to buy the Bivo Trio in metallic purple, please bring it back soon!”
“But what if, you did one more run 😏”
“I was wondering when you would bring back the metallic purple water bottles that you had earlier this winter. I wanted to buy one or two for my wife, but I didn’t realize how limited the supply was and missed out.”
“I recently found out about your products and wanted to know if you had any plans on bringing back the Metallic Purple bling bottle. Purple is one of my favorite colors and I hate that I missed the original run!”
“We can’t wait to buy the Bivo Trio in metallic purple, please bring it back soon!”
“But what if, you did one more run 😏”
“I was wondering when you would bring back the metallic purple water bottles that you had earlier this winter. I wanted to buy one or two for my wife, but I didn’t realize how limited the supply was and missed out.”
“I recently found out about your products and wanted to know if you had any plans on
bringing back the Metallic Purple bling bottle. Purple is one of my favorite colors and I
hate that I missed the original run!”
“We can’t wait to buy the Bivo Trio in metallic purple, please bring it back soon!”
“But what if, you did one more run 😏”
“I was wondering when you would bring back the metallic purple water bottles that you had earlier this winter. I wanted to buy one or two for my wife, but I didn’t realize how limited the supply was and missed out.”
“I recently found out about your products and wanted to know if you had any plans on
bringing back the Metallic Purple bling bottle. Purple is one of my favorite colors and I
hate that I missed the original run!”
“We can’t wait to buy the Bivo Trio in metallic purple, please bring it back soon!”
So, we added Metallic Purple relaunch for our summer plan, this time making many more AND making it available to our amazing retailers as well!
We didn’t want to give too much away, but, in our replies to your notes asking to bring back Metallic Purple, we were able to hint at our plan to bring back purple!
All of you have been very patiently waiting for the opportunity to grab your very own Metallic Purple bottle and today is that day :) Check out the bottle here.
One Instagram commenter said it best:
So, we added Metallic Purple relaunch for our summer plan, this time making many more AND making it available to our amazing retailers as well!
We didn’t want to give too much away, but, in our replies to your notes asking to bring back Metallic Purple, we were able to hint at our plan to bring back purple!
All of you have been very patiently waiting for the opportunity to grab your very own Metallic Purple bottle and today is that day :) Check out the bottle here.
One Instagram commenter said it best:
Lastly, in celebration of purple’s return, we made a short playlist of our favorite purple themed songs, give it a listen here!
P.S. THANK YOU all for your kind notes every day, we read every note and comment from all of you and truly, your support, your requests, your kind words, and your encouragement make us smile every day :)
Lastly, in celebration of purple’s return, we made a short playlist of our favorite purple themed songs, give it a listen here!
P.S. THANK YOU all for your kind notes every day, we read every note and comment from all of you and truly, your support, your requests, your kind words, and your encouragement make us smile every day :)
I mean, how could we resist?? It's beautiful!
I mean, how could we resist?? It's beautiful!
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